With a minimal brief or understanding of the type of brand that could be successful within an international business we had to explore many routes, using the opportunity to stretch the clients expectations and show what sort of visual aesthetic could be achieved whilst remaining true to their brand.
"Stretching the clients expectations and showing what sort of visual aesthetic could be achieved"
We explored communications and blog apps that had a singular goal and tried to simplify this down to a one way communication app with the possibility of expanding into a conversational communication tool.